Chloe Gordon

Hennessy’s packaging design for its 300th anniversary of its founder, designed by Force Majeure,

Mez’s packaging, designed by Audrie Kapinus, instantly grabs eyeballs with its bold wordmark and confident typography reminiscent of vintage concert posters and woodblock prints. Inspired by the rich landscape of the Southwest, the design combines earthy, saturated colors with botanical and ingredient illustrations that highlight the brand’s signature appeal.

The Poland-based natural cosmetics brand Resibo turned to Hugmun to help develop the packaging system for its three new products: Misty Road, After Storm, and Summer Soul.

The packaging for Elysian Alchemy Skincare, designed by Blank Space, feels like a blend of luxury and new-age innovation. The sculpted bottles and jars sit perfectly in arched outer boxes, almost framing the products within. The warm red and orange tones are meant to reflect the idea of transformation, while the subtle debossed details and clean, elegant typography make the product feel intentional. Everything about the design invites you to slow down, indulge, and turn your daily routine into something a little more memorable.

Jianli Grain Wine’s packaging, designed by Riverside Design, combines a refined color palette of muted earth tones, bright yellows, and magentas, evoking a sense of artisanal craftsmanship. The bottle’s label features intricate, calligraphic Chinese characters paired with delicate handwritten script, creating a balance between formality and personal touch.

ASARAI’s packaging design, designed by Meat Studio, features a bold and vibrant yellow palette to reflect the Australian outback’s landscapes. The clean, sans-serif typography is sharp, intending to lend a scientific yet approachable aesthetic to the brand.

The packaging design for Agua de Madre, designed by Chris Chapman, uses a bold, saturated color palette dominated by electric blue, vibrant red, and energetic pops of yellow and green. The large, blocky typography features strong, retro-inspired lettering with a hand-drawn charm, giving the product a playful yet impactful shelf presence.

On January 29th, we welcome the Year of the Snake for Lunar New Year.

Chloe is based out of New Orleans, Louisiana. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @_chloe_gordon_

The packaging design for Johnny Pep Microfarm hot sauces is playful, with energetic color palettes that make each bottle stand out. Quirky illustrations, like the smiling pepper mascot, add a sense of warmth to the brand.