Jon Springer

New 'Let your beer do the talking' campaign from Otherway follows packaging reboot as the Heineken-owned brand looks to turn market share into volume growth.

As audiences for women's sports continue to grow, Haley Rosen believes the biggest opportunities lie beyond the field of play—in the media platforms, brand partnerships and fan communities that surround it.

Unilever's largest-ever sports marketing effort is aimed at a relatively small audience: creators.

It's Day Four of Cannes Lions , and we're in the final stretch. Don't forget to add some water to your rosé drinking regimen today.

Ad Age’s ranking of the most interesting recent food and beverage marketing moves.

If Grandma can chat with AI, the rest of us probably can, too.

Jonnie Cahill, CMO of PepsiCo International Foods, on the “scary moments” before the company’s World Cup WhatsApp campaign and how it is innovating while not betraying core brands.

Sometimes, the best sports ads never enter the stadium. This group of the top recent sports creative brings soccer to city streets, living rooms