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Daisy Lester
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Daisy Lester

E-commerce writer

AS SEEN ON
The Independent, the-independent.com, NewsBreak, everand.com

Preston's Summary

Daisy Lester is an e-commerce writer at Yahoo News UK. She specializes in beauty and fashion, retail trends, and consumer interests, with a keen focus on shopping events like Black Friday and Prime Day. Daisy's insights and expertise have been featured in prominent publications including NewsBreak, The Independent, and Cigalah Group.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

Beta
Promotional Deal: 49 %
Review: 26 %
Gift Guides: 11 %
How To Guide: 4 %
Seasonal: 2 %

Themes Covered:

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Most Recent Topics:

  • Apparel Design
  • Fashion Industry
  • Jewellery
  • Luxury Goods
  • Store Management
  • Beauty Industry
  • Hair
  • Hair Care Industry
  • Makeup & Skincare

Pitching Insights

Daisy's coverage is heavily focused on promoting deals and reviewing products, particularly in the areas of shopping, sales, fashion, books, and skincare. She seems to be interested in articles that highlight promotional deals and provide reviews.

Given her focus on promotional deals and product reviews within the fashion and beauty sectors, Daisy would likely be open to pitches related to new product launches or exclusive discounts from relevant brands. If you represent a brand offering unique promotions or have insights into emerging trends in these industries, your pitch may align well with her coverage area.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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