Daisy Lester

E-commerce writer

Preston's Summary

Daisy Lester is an e-commerce writer for The Independent, specializing in covering deals, sales, and product recommendations. With a focus on fashion, technology, and lifestyle, Daisy provides readers with insights into the best deals and trends in the market. Her work has also been featured in the Cigalah Group.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

Beta
Promotional Deal: 55 %
Review: 21 %
Seasonal: 6 %
Gift Guides: 6 %
How To Guide: 2 %

Themes Covered:

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Pitching Insights

Daisy's coverage is heavily focused on promoting deals and reviewing products, particularly in the areas of shopping, sales, fashion, books, and skincare. She seems to be interested in articles that highlight promotional deals and provide reviews.

Given her focus on promotional deals and product reviews within the fashion and beauty sectors, Daisy would likely be open to pitches related to new product launches or exclusive discounts from relevant brands. If you represent a brand offering unique promotions or have insights into emerging trends in these industries, your pitch may align well with her coverage area.

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