David Broughton

It is kismet that Morgan Bucciferro, who began her sports business career operating 5K races in which competitors battled mud, fire and other

The city of Williamsburg, James City County, York County (all in Virginia) and KemperSports on Wednesday will hold a ribbon cutting for the $80M, 200,000 square-foot Greater Williamsburg Sports & Events Center.

Three-quarters of U.S. NFL, NHL and Major League Baseball fans ages 18-plus said they are “very” or “somewhat” likely to support a brand that is actively celebrating America 250, according to CivicScience/SBJ Sports Consumer Insights, approximately 8 percentage points higher than the country's general population.

With celebrations for a historic July Fourth well underway, the sports world is investing in bigger, louder and longer pyrotechnic spectacles, bringing

SBJ and CivicScience examine America's sport, America's team, America's best sports city and the limits of patriotic marketing

Three-quarters of U.S. NFL, NHL and Major League Baseball fans ages 18-plus said they are “very” or “somewhat” likely to support a brand that is actively c

With celebrations for a historic July Fourth well underway, the sports world is investing in bigger, louder and longer pyrotechnic spectacles, bringing wit

PBR Teams season launches its fifth season this weekend with 21 sponsors.

The average nine-inning MLB game played through July 8 lasted nearly 2 hours and 42 minutes, slightly more than four minutes longer than the full 2024 season average. However, this season's games have been more than 20 minutes shorter than what they were before the 2023 introduction of the pitch clock, when games averaged more than three hours.

The organization told SBJ that they expect to play in front of 3.2 million fans on their Banana Ball World Tour this year, a 75-game tour that includes visits to major and minor league ballparks as well as NFL and Division I college football stadiums in 45 states.