Resale used to be seen as a threat. Now companies like Woom, Lovevery, and Hanna Andersson have discovered it's one of their cheapest customer acquisition channels.
Elizabeth Segran is a Senior Staff Writer at Fast Company. She focuses on the fashion and retail beats, exploring themes such as the fashion industry, luxury goods, apparel design, and e-commerce. Elizabeth's work has been featured in Fast Company Middle East, NewsBreak, Marcellus Investment Managers, Magzter, Fast Company South Africa, and MSN.

















