Ellis Hawthorne is a Digital and Social Editor for Retail Week, focusing on local UK retail news and trends. With a keen interest in the industry, Ellis covers a range of topics including mergers and acquisitions, company strategies, consumer behavior, and sustainability efforts.
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United Kingdom (National)
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Ellis Hawthorne's articles predominantly focus on the local retail industry, particularly covering business changes, mergers and acquisitions, as well as product promotions and sales & marketing. Given this focus, Ellis would likely be interested in pitches related to exclusive news about local retail businesses or data-driven insights into consumer behavior and market trends within the United Kingdom.
Additionally, press releases seem to play a significant role in Ellis's coverage. Therefore, companies looking for media coverage should consider providing detailed press releases with strong data points or exclusive access to new products or services.
Considering Ellis's emphasis on showcasing retailers' strategies for capturing specific demographics like over-50s spend, any pitch related to innovative marketing techniques targeting specific consumer groups may pique her interest.
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By: Ellis Hawthorne
Mamas & Papas has seen record sales and a surge in profits following a programme of expansion in the UK and abroad.
By: Ellis Hawthorne
Marks & Spencer has overtaken Waitrose as the grocer Middle England for the first time, as well as outstripping every other supermarket in sales growth.
The Range is circling a deal with Homebase to snap up a chunk of the business that will save almost 1,500 jobs.
By: Ellis Hawthorne
By: Ellis Hawthorne
Boohoo is facing renewed scrutiny over its ethical practices after rekindling a relationship with a supplier it cut ties with over a modern slavery scandal.
Shein, the fast-fashion e-commerce giant, is preparing to launch its massive £50 billion IPO on the London Stock Exchange in early 2025.
By: Ellis Hawthorne
Sephora's CEO has announced it is aggressively expanding its UK market presence, aiming to challenge established players like Boots.
Shein, the fast-fashion ecommerce giant, is reportedly preparing to launch its massive £50bn IPO on the London Stock Exchange in early 2025.
Boohoo has completed a fundraising round to fuel its turnaround amid a boardroom bust-up with its biggest shareholder.
By: Ellis Hawthorne
Boohoo is facing renewed scrutiny over its ethical practices after rekindling a relationship with a supplier it cut ties with over a modern slavery scandal.
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