By: Shawna Hudson, Erin Jahns
There are a few misconceptions out there about drugstore beauty products —one of them being that because they're cheaper, it must mean that they're lacking in quality.
Erin Jahns is the Beauty Director at Who What Wear. With over four years of experience writing beauty and wellness content, she has a keen focus on style and trends, frequently covering topics related to fashion, retail giants like Nordstrom and Amazon, and celebrity influences such as Kelsea Ballerini. Erin's work has been featured in notable outlets including Yahoo News, Marie Claire, and Byrdie.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
United States (National)
Not enough data
Erin Jahns predominantly covers beauty and fashion, with a focus on product recommendations and reviews. Her articles often feature promotional deals and reviews of specific products or brands in the beauty industry.
To effectively reach out to Erin, consider pitching new product launches, exclusive insights into upcoming trends in the beauty industry, or access to unique promotions for her readers. Additionally, offering expert commentary on skincare, makeup techniques, haircare tips, or insight into perfume trends may also capture her interest.
Given that Erin's coverage attributes indicate a high proportion of promotional deal content (43%), providing details about special offers or exclusive discounts related to beauty products could enhance the likelihood of engagement with your pitch.
This information evolves through artificial intelligence and human feedback. Improve this profile .