By: Gloria Dawson
The CMO has boosted loyalty and marketing at the restaurant chain
Gloria Dawson is a Deputy Editor at Business Insider, overseeing retail coverage. She focuses on themes such as climate change, sustainability, and consumer interest, often exploring topics related to major brands like Starbucks, Walmart, and McDonald's. Gloria's work has been featured in notable publications including Grocery Dive, Nation's Restaurant News, Earth911, and New York Magazine.
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Gloria's articles predominantly cover retail, fast food chains like Starbucks and McDonald's, with a focus on product promotions and industry developments. Her coverage heavily relies on data, press releases, and government announcements.
To effectively reach out to Gloria, consider offering insights into new product launches or promotions within the retail or fast-food industry supported by credible data. Additionally, providing commentary on how government regulations or announcements impact these industries could be of interest to her.
Given her focus on major retailers like Walmart as well as popular brands such as Nike, pitches related to their business strategies may also resonate with her coverage area.
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