Kait Shea is a Senior Editor & Manager-Digital Content at Chief Marketer and Event Marketer. She specializes in the intersection of arts and entertainment with marketing and advertising, focusing on topics such as digital art, event technology, and the beauty and fashion industries. Kait's insights and expertise have been featured in Chief Marketer and Event Marketer.
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Kait Shea's coverage primarily focuses on event marketing, brand activations, and sponsorship in the realms of sports and content & publishing. She seems to have a keen interest in innovative and experiential events that engage audiences.
Based on her article titles, Kait may be interested in pitches related to unique event experiences, creative brand activations, or innovative sponsorship strategies within the areas of sports and content & publishing.
She appears not to have a specific geographic focus but rather covers events and activities on an international level. Therefore, she would likely appreciate insights from global industry experts who can provide valuable perspectives on emerging trends and successful case studies across different regions.
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This week’s hot takes on hot topics in experiential marketing cover cave raves, salty stunts and nostalgic Bowl Heads.
Hendrick's Anotherland live theatrical experience upped the ante on what “immersive” and “world-building” really mean.
This week’s hot hot topics in experiential marketing cover Edgard & Cooper's kibble art, MGM's Into Eternia event and a 'Scary Movie' hotbox.
The Audible Story House marked a new chapter in audio storytelling through a bold concept: a “bookless bookstore.”
This week’s hot takes on hot topics in experiential marketing cover Clay Bars, pop-up pawn shops and Biscuit Blasters.
Whether emotional, physical, or a combination of the two, event marketers are in the business of making people feel. So it was only a matter of time before the industry transformed ASMR from a YouTube phenomenon into a real-life engagement tactic. And as consumers increasingly seek more visceral experiences, that tingling sensation is helping to trigger brand love.
This week’s hot takes on hot topics in experiential marketing cover lemonade spas, the Dunkin’ Barbie DreamHouse and Knicks in five, baby!
With more than 30 sponsor activations for fans to engage with on-site, Gov Ball 2026 was an experiential playground.
This week’s hot takes on hot topics in experiential marketing cover Dogsters’ Paws of Fame experience, Carrera Eyewear’s Paint My Ride Tour and Puma’s Hidden Frequencies.
Ask conference pros how they support community-building and business relationships, and they’ll tell you that pre-event programming is key.
