Kim Shaw is a Copy Editor II with a focus on advertising and marketing news. She covers a wide range of topics including industry events, agency spotlights, creative campaigns, and personnel announcements. Kim brings a keen eye for detail and a passion for the advertising and marketing industry to her work.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
Kim Shaw's coverage largely revolves around the advertising, marketing, and creative industry. She predominantly covers press releases and private sector announcements related to sales & marketing, culture & society, beauty & fashion, content & publishing, and product promotions.
If you have a noteworthy announcement or launch within the advertising or marketing space that aligns with these themes, Kim Shaw may be interested in covering it. Consider reaching out if you have insights into innovative campaigns or branding strategies within the Asia-Pacific region.
As her geographic focus is not specified but she frequently covers developments across Asia-Pacific countries such as Thailand and China; therefore relevant pitches should likely pertain to this region for maximum relevance.
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By: Kim Shaw
Grey has promoted Sarah Trombetta to APAC CEO replacing Nirvik Singh, who is leaving the business.
To launch Domino’s limited-edition Pepperoni-Roni pizza, which has 150% more pepperoni than a regular pepperoni pizza, Havas Malaysia ‘pepperoni-fied’ Domino’s iconic logo by replacing the three white dots on the domino tile logo with pepperoni slices.
Dollar Industries Limited, a frontrunner in the Indian hosiery industry, has launched its latest range of Rainwear – a category that is gaining a lot of traction recently. The campaign, created by Lowe Lintas, takes the viewer to the Mughal and lands the key message that with Dollar Rainguard everyone is well protected to welcome the monsoon.
Publicis Montreal has appointed Johan Vakidis as Chief Creative Officer. Previously Vakidis had a highly successful career in top agencies in China.
Impact BBDO Dubai’s ‘Child Wedding Cards’ campaign for UN Women has talken out the Lions Health and United Nations Foundation Grand Prix for Good. Gold Lions went to McCann India and Leo Burnett Taiwan.
Australia and India were the equal #1 ranked countries in APAC at Cannes Lions this year with 18 Lions each. This ranked them both at #11 worldwide behind USA with 234 Lions, UK with 82, Brazil with 78 and Canada with 57.
Paul Nagy, APAC chief creative officer at VML represented APAC on the Cannes Film Lions jury. Here, Nagy shares his insights following the Festival, exclusive to Campaign Brief.
To reinforce its position as Australia’s best mobile network, Telstra has launched a visually distinctive out of home campaign called ‘Four Bars’ via Bear Meets Eagle On Fire, +61 and OMD. The campaign is built around the graphic of four network bars.
Following last Friday’s news of his departure from DDB Australia, CB can reveal that one of Australia’s most awarded creative leaders Stephen de Wolf has joined BMF Australia as its new chief creative officer.
How do you share a memory if you don’t have a photo? instax has worked with leading researchers to create the world’s first printed memories in a groundbreaking experiment that sits at the intersection of science and art. Australian independent agency HERO worked with Chisel to produce an emotion-provoking film of the [Mind]ography journey rolling out as a social-first campaign supported by PR and paid media.
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![Seen+Noted: Instax prints reconstructed memories in new [Mind]ography experiment](https://asset-cdn.campaignbrief.com/wp-content/uploads/sites/2/2024/09/03090018/Nicole-Toum-1.jpg)