Kristina Hurtig

Senior Editor

Preston's Summary

Kristina Hurtig is a Senior Editor at Winsight Grocery Business. With over five years of experience in the retail trade industry, she specializes in covering the grocery and convenience-store sectors, focusing on themes such as retail technology and consumer behavior analytics. Kristina's insights and expertise have been featured in notable publications including Supermarket News, Food Service Director, Restaurant Business, and CSP Daily News.

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Geo Focus

Philadelphia, United States (Local)

Coverage Attributes:

Beta
Informative: 51 %
Promotional: 15 %
Data Driven: 15 %
Interviews Q&as: 6 %
Events: 3 %

Themes Covered:

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Most Recent Topics:

  • Food Manufacturing
  • Food Safety
  • Food Waste
  • FoodTech
  • Consumer Behavior Analytics
  • Retail Analytics
  • Retail Customer Data

Pitching Insights

Kristina's coverage primarily revolves around the food and beverage industry, with a significant focus on press releases, private sector announcements, and promotional deals. To effectively reach out to her, consider providing newsworthy information related to the foodservice industry such as innovative business strategies or impactful community initiatives. Additionally, insights into emerging trends in retailing, Gen Z consumer behavior within the food and beverage sector, advancements in cashierless checkout systems at major retailers can be of interest.

Given Kristina's broad range of topics covered within the food & beverage industry including delivery services and food allergens evaluation by FDA draft guidance beyond Big 9 allergens; relevant pitches might involve exclusive details about upcoming delivery service expansions or unique approaches to addressing complex dietary needs.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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