Lillia Callum-Penso

Reporter

Preston's Summary

Lillia Callum-Penso is a Reporter at The Greenville News Media Group. She focuses on themes such as food and beverages, hospitality, and regional interest, often exploring the intersections of the food industry with nonprofits and cultural narratives, particularly within Latino and Vietnamese communities. Lillia's work has been featured in The Post and Courier, highlighting her commitment to covering diverse topics within the realm of food and drink.

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Geo Focus

Greenville, United States (Local)

Coverage Attributes:

Beta
Private Sector Announcements: 32 %
Event Coverage: 21 %
Press Release: 14 %
Promotional Deal: 11 %
Profile Feature: 6 %

Themes Covered:

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Most Recent Topics:

  • Chain Restaurants & Franchises
  • Food Manufacturing
  • Event Management Tools
  • Beverage Production
  • Store Management
  • Restaurant Innovation

Pitching Insights

Lillia Callum-Penso's coverage is mainly focused on local lifestyle, particularly food and beverage topics in the Greenville area of South Carolina. She appears to be interested in covering new business openings, closures, and major donations or events related to local businesses and nonprofits.

If reaching out to Lillia, consider pitches that involve exclusive access to new restaurants or food-related businesses opening up in the Greenville area. Additionally, providing insights from owners/managers about their unique concepts could also be appealing.

Given her focus on non-profits and local community impact, story ideas can include coverage of philanthropic efforts by businesses or individuals within the community as well as human-interest stories with a tie-in to the local restaurant/food scene.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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