Parija Kavilanz

Senior Writer

Preston's Summary

Parija Kavilanz is a Senior Writer at CNN Business, specializing in consumer behavior and retail trends. She explores what makes people tick, covering topics such as inflation, business leaders, and major retail events like Amazon Prime. Parija's work has been featured in numerous publications, including The Bismarck Tribune, St. Louis Post-Dispatch, and CNN, among others.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Press Release: 20 %
Cites Data: 20 %
Seasonal: 15 %
Promotional Deal: 11 %
Private Sector Announcements: 11 %

Themes Covered:

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Most Recent Topics:

  • International Trade
  • Trade Laws

Pitching Insights

Parija Kavilanz predominantly covers business-related topics with a focus on retail, consumer spending, and private sector announcements. Her articles often feature data citations and seasonal trends within the retail industry.

If you are reaching out to Parija, consider providing insights into specific retail trends or notable shifts in consumer behavior that can offer new perspectives on her coverage of the business sector. Additionally, if your company is making significant announcements related to store closures, fashion, or promotional deals within the retail industry, it may align well with her reporting interests.

Given her focus on private sector announcements and press releases as part of her coverage attributes, offering exclusive access to relevant news about companies' strategies or initiatives could be an effective angle for pitching ideas.

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