Spirit-based ready-to-drink cocktails added more than 10 million cases in the US last year, according to new figures from Impact Databank. Growth continues to be driven by simple serves and familiar cocktail formats rather than experimental flavours.
Ron Emler
Geo Focus
Coverage Attributes:
Beta
Informative:
55
%
Data Driven:
36
%
Interviews Q&as:
2
%
Legal Policy Regulation:
1
%
Opinion:
1
%
Themes Covered:
Not enough data
Pitching Insights
Ron's coverage is heavily focused on the drinks industry, with an emphasis on sales and marketing, as well as investment analysis. His articles often cite data and include expert commentary, suggesting that he would likely be interested in pitches related to market trends, M&A deals within the drinks industry, or expert insights into sales forecasts for specific beverage categories.
Given his extensive use of data and investment analysis in his coverage, Ron may find value in receiving pitches from experts who can provide detailed analyses of market trends or offer unique perspectives on the impact of M&A deals within the drinks industry.
Additionally, topics related to wine sales, whiskey, brewery developments, tariffs affecting beverages and their impact on trade could also align well with Ron's coverage based on his published work.
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