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As the holiday season approaches, it would be wise for retailers to pay close attention to the youngest generation of consumers – Gen Alpha. Born after 2010, Gen Alpha is growing up in a digitally connected world, where trends, preferences, and shopping influences are largely shaped by social media and online platforms. Understanding what Gen [...]Read More... from What’s In Store For Gen Alpha This Holiday Season?
Sara Shriber is a Marketing + Research Strategist at CivicScience. She specializes in areas such as food and beverages, consumer packaged goods, retail, and e-commerce, while also covering general assignment news, government and politics, and consumer interest. Sara's insights are featured in various discussions, emphasizing her expertise in consumer affairs and technology, particularly in relation to social media and fitness trends.
