. That recovery now looks increasingly fragile. Brands can't count on China to drive demand until financial markets stabilize and the pressure on affluent consumers eases, neither of which appears likely in the near term.
Zak Stambor is a Freelance Writer/Editor at Intel Insider. He specializes in retail, e-commerce, and consumer behavior, with a strong focus on retail technology, food and beverages, and consumer packaged goods. Zak's insights and analyses have been featured in eMarketer.





