Sarah Mahoney is a staff writer for MediaPost. She covers a range of topics including retail, fashion, beauty, and apparel, with a particular focus on D2C brands and women’s political issues. Her work has been featured in notable publications such as The American Lawyer, AARP, and Prevention Magazine.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
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Sarah's coverage indicates a focus on retail, brands, and advertising with an emphasis on product promotions and sales & marketing. She seems to heavily rely on cited data and press releases for her articles.
For successful outreach, provide Sarah with unique insights into retail trends, brand strategies or advertising campaigns backed by relevant data. Companies launching new products or embarking on innovative marketing initiatives may find a receptive audience in Sarah Mahoney.
Given the seasonal aspect of some of her coverage attributes, consider reaching out to her around key shopping periods such as holidays or major promotional events.
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The disposable diaper market may be tough these days, but Kimberly-Clark’s Huggies -- the perennial No. 2 -- is rolling out a new campaign through the very tenderest part of the category: "
"Stanchion pad" may well be the most boring words in basketball, but State Farm thinks Stan — and his robotic lips — is ready for his close-up.
Target, which claims to be the most-followed big-box retailer on TikTok, is looking to leverage social discovery in two new ways.
Lovesac, the modular furniture brand known for its durability and built-in sound systems, is tired of being the Sactionals company.
Tariffs, rising costs, soft consumer demand: Under Armour is fighting all of it. But according to analysts, the brand's deeper problem is one no trade policy can fix: Consumers are confused about who Under Armour is for.
| Publish Date Much of the work undertaken by the World Gastroenterology Organisation (WGO) concentrates on the world's biggest problems.
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With a new campaign called “ Celebrate Being Human,” Etsy is stepping away from the maker-focused ads of the past two years and going straight for
While plenty of FIFA campaigns star soccer’s most recognizable faces, New York Life is going in an entirely different direction. “
It’s not easy selling cereal these days. The $10 billion category has been declining for decades, and WK Kellogg has taken plenty of fresh hits.
