Shoshy Ciment

Business Editor

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Preston's Summary

Shoshy Ciment is the Business Editor at Footwear News, where she oversees business and financial coverage for leading retail and fashion companies. Her reporting spans various topics including markets, business leaders, and the retail landscape, with a focus on major brands like Nike, as well as trends in e-commerce and brick-and-mortar retail. Shoshy's work has been featured in prominent outlets such as Yahoo News, WWD, and The Robb Report.

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Geo Focus

Coverage Attributes:

Beta
Press Release: 44 %
Cites Data: 20 %
Private Sector Announcements: 15 %
Government Announcement: 5 %
Legal Policy Regulation: 3 %

Themes Covered:

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Most Recent Topics:

  • Corporate Finance
  • Apparel Design
  • Consumer Behavior Analytics
  • Retail Customer Data

Pitching Insights

Shoshy Ciment's coverage predominantly focuses on product promotions, sales & marketing within the fashion and retail industries. She often cites data and press releases, indicating a preference for fact-based reporting.

Given her focus on business announcements in the fashion and retail sectors, she would likely be responsive to pitches involving new product launches, marketing strategies or trends impacting these industries. Pitches offering exclusive insights into consumer behavior or market trends may also resonate with Shoshy.

Considering her frequent use of data citations, providing well-supported statistics or industry reports could enhance the appeal of your pitch when reaching out to her.

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