Yasmeen Louis is a journalist specializing in the retail and grocery industry. With a focus on providing up-to-date news and analysis, Yasmeen's work has been featured in publications such as Grocery Gazette, Marketing Beat, and Retail Gazette. She covers a wide range of topics including market trends, company strategies, and consumer behavior.
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United Kingdom (National)
Yasmeen Louis focuses on supermarkets, food and beverage, retail, consumer goods, and pricing. She has a strong emphasis on product promotions and sales & marketing. Given this coverage pattern, Yasmeen is likely to be interested in news about new product launches in the food industry or changes in pricing strategies by major retailers.
She frequently covers press releases and private sector announcements related to supermarkets and consumer goods. Therefore, she may be open to receiving information about corporate developments within these sectors such as mergers & acquisitions, strategic partnerships or significant financial results.
As her geographic focus is not specified but considering the nature of her articles which involve multinational corporations like Tesco and Amazon it's reasonable to assume that pitches with an international scope might also catch her attention.
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Waitrose is set to launch its first in-store Gail's Bakery in a move aimed at “ strengthening the partnership” between the two companies.
By: Yasmeen Louis
Asda has launched an online “Support UK' grocery page to allow shoppers to easily locate products produced in the UK.
By: Yasmeen Louis
Premier Foods' profits and sales have soared in its full year, boosted by expansions into new product categories.
New figures reveal that British shoppers spent 6.2% more on fast-moving consumer foods (FMCGs) in the first quarter of this year.
Asda is embracing the summer season with the launch of a new brand identity and creative campaign, ‘Serious About Summer'.
Coca-Cola is said to have misled consumers over its plastic pledge, according to a new documentary by Channel 4.
Kellogg's has confirmed it will be closing its Trafford Park factory, in a move due to axe 300 jobs.
By: Yasmeen Louis
Sainsbury's is aiming to become the ‘UK's leading AI-enabled grocer' as it signs a new five-year partnership with Microsoft.
By: Yasmeen Louis
In recent months, talk of regenerative farming in the grocery industry has spiked, as many leading brands and retailers from Ocado to Innocent Drinks and Unilever have unveiled new sustainable schemes.
Government ministers are to set to be scrutinised over the UK's food supply chain in the final session of the parliamentary inquiry into fairness in the supply chain.
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