Yeoh Siew Hoon is the Founder and Editor of WIT, a platform that covers travel and technology topics. With a passion for both travel and tech, Yeoh's articles delve into various aspects of the travel industry, including sustainable travel, space tourism, and the impact of technology on the travel experience. Her work has been featured in publications such as 4HoteliersNews, Web In Travel, and tnooz.
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Based on the coverage attributes and themes covered, Yeoh Siew Hoon seems to be interested in providing a comprehensive view of the travel and tourism industry, with an emphasis on technology and hospitality. She often includes expert commentary, government announcements, and data citations in her articles.
For effective outreach, consider pitching insights related to innovative technologies transforming the travel sector or trends shaping the future of tourism. Additionally, if you have expertise in digital nomadism or sustainable travel practices that align with consumer behavior patterns, it may resonate well with her coverage focus.
Given Yeoh's keen interest in exploring various aspects of travel such as sleep tourism and space tourism along with government initiatives targeting digital nomads, contributions focusing on unique perspectives within these areas could pique her interest.
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By: Yeoh Siew Hoon
The merger of Korean Air and Asiana Airlines, which has received the final go-ahead from the US regulatory authorities, will create huge opportunities for the Korean travel industry, said Bo Young Song, senior vice president, global passenger division, Korean Air.
By: Yeoh Siew Hoon
In the fast-paced world of online travel, few names stand as tall as Rob Rosenstein, co-founder of Agoda. While today Agoda is one of the world’s leading online travel agencies (OTAs), specializing in the Asia-Pacific market, its beginnings were far humbler.
By: Yeoh Siew Hoon
While inbound numbers to Korea are not yet back to 2019’s level of 20 million, currently hovering at around 15-16 million, most of it is being fuelled by the huge interest in everything K – K-pop, K-drama and K-beauty – with travellers from Asia forming the majority of visitors. But underneath th
By: Yeoh Siew Hoon
Meet Anna Sun and Amy Yan, two sisters who started with a desire to work together on something impactful. Their event planning startup, Nowadays, won the People’s Choice – Seedup Category at the Global Startup Pitch 2024 at WiT Singapore in October. This is their story.
By: Yeoh Siew Hoon
Korea needs more localisation than most, says Klook’s James Lee
By: Yeoh Siew Hoon
In the world of Korean travel tech, two entrepreneurs – Donggun Lee, the visionary founder of MyRealTrip, and Jiha Jung, the driving force behind Tripbtoz. Lee, who won the WiT Startup Pitch in Japan in 2014, started MyRealTrip in 2012, using tours and activities as an entry point. Jung, who won
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By: Yeoh Siew Hoon
In the world of Japanese travel startups, Takaya Shinozuka stands out. The founder and CEO of Reiwa Travel, Shinozuka is not only reshaping the travel tech landscape in Japan but also embodying a spirit of rebellion and innovation inspired by his punk rock roots. Speaking at WiT Seoul, the entrep
By: Yeoh Siew Hoon
Twenty years after founding Kayak with Paul English, Steve Hafner remains resolute that there is a future for travel search, even while acknowledging the growth limitations due to the dominance of Google in search and traffic acquisition.“People need a place to compare prices,” he said in an executi
By: Yeoh Siew Hoon
When Eric Chong of Green Acres, Penang, suggested we spend a morning harvesting cloves, I jumped at the chance to detach from the wired world – if only for a little while. It wasn’t just for me, though. I was also looking for something to get two Gen Alpha kids out of their YouTube bubble and into nature, switching from screen time to green time, as it were.
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