Amy Houston

The retailer’s ad agency Uncommon has documented different forms of family that make the festive season special for communities everywhere.

We asked Kantar’s head of creative excellence Lynne Deason to share why this year’s festive offering from the British retailer has, so far, been a success.

Welcome to The Drum’s 2024 Christmas campaign round-up. Here, you can watch and review the top ads from across the globe.

The 30-second holiday spot, created with independent creative agency Callen, marks Olipop’s inaugural festive campaign.

The spot also stars boxing entrepreneur Eddie Hearn, England rugby player Maro Itoje and endurance athlete Russ ‘Hardest Geezer’ Cook.

In a season of dazzling holiday ads, the homelessness charity stands out with a poignant, real-life story. With over 150,000 children in temporary accommodation in England, Don’t Panic explains why the campaign is crucial.

Nick Ball directed the short, which was created in collaboration with Apple’s in-house agency and sets the tone for the holiday season.

The Norwegian striker is known for his dry sense of humor, and this ad engages with that side of his personality.

The Norwegian Postal Service’s satirical comedy short film is from ad agency Pol. It is the sixth year the company has released a Christmas spot.

Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer, shot the spot.