By: Blake Morgan
Northwestern Mutual, a financial services company with over 165 years of history, is setting a new standard for customer experience by embracing cutting-edge technology without losing sight of its legacy.
Blake Morgan is a Senior Contributor at various prestigious outlets, including Forbes and The Hill. She specializes in customer experience, technology, and financial services, with a focus on how businesses can adapt to the evolving needs of customers in sectors like aviation and e-commerce. Blake is featured in multiple publications such as Beaumont Enterprise and IPWatchdog, and is recognized as a thought leader in the customer experience space.
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Blake Morgan's articles predominantly focus on customer experience, sales & marketing, tech, and product promotions. Her work often incorporates data and press releases.
To effectively reach out to Blake, consider providing insights or case studies related to the transformation of customer service or experiences within retail, fintech, or other industries. Contributions that offer actionable strategies for improving customer loyalty through innovative approaches would likely be well-received.
When pitching to her keep in mind her frequent use of data and how-to guides in her coverage. This indicates a preference for evidence-based content and practical advice that can be implemented by businesses seeking to enhance their customer experience efforts.
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