Brian Bonilla

Tech leaders from companies including Tubi, JPMorganChase and Oura offer prompt advice to marketers.

CMO tenure is the shortest in the C-suite—new CMOs need to make their early days count. Here is a guide to what they should prioritize in the first 100 days.

The new CMO Survival Guide series is part of Ad Age’s extended chief marketing officer coverage.

CMOs must reclaim their role as enterprise growth leaders by connecting marketing to business outcomes, proving impact, and embracing AI and analytics.

Las Vegas wants travelers to start the party before they even leave home.

At major advertising award shows, most of the work lives or dies in the entry's case study—the compressed two-minute film explaining why an idea mattered, how it worked and why it deserves to win.

A case study can make or break a campaign’s chances of winning at major award shows.

BBDO and comedian Eric André turn focus groups into a fun jab at the category leader.

Hello, and welcome back to Agency Brief. This week, we've got the exclusive on an agency move as a dog food brand tries to catch up with rivals in fresh pet food. Plus, we look at how ad spend is trending.

The New York City Economic Development Corporation has launched an agency RFP for one of Mayor Zohran Mamdani's first major projects in office.