By: Jonathan Rest, Callum Mccarthy
Endeavor-owned On Location said it is bullish about the demand for premium sports' experiences in North America, after being appointed by Fifa as the official hospitality provider of the 2026 World…
Callum McCarthy is an Editor for SportBusiness Media, specializing in the business side of sports. With a focus on the financial and commercial aspects of the sports industry, Callum covers topics such as sponsorship deals, broadcasting rights, and the economic impact of major sporting events.
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Callum's coverage heavily focuses on sports broadcasting, particularly regarding business deals and industry developments. Given the emphasis on private sector announcements and press releases, he is likely to be most receptive to pitches related to exclusive news about major sports organizations, broadcasting rights deals, or strategic moves within the sports media landscape.
Pitches should focus on providing insider insights into major industry changes in the world of sports broadcasting. Exclusive interviews with key figures involved in significant deals or partnerships would also be valuable for Callum's coverage.
As Callum does not have a specified geographic focus, international stories related to major players in the global sports broadcasting arena would likely capture his attention.
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