Genevieve Yam

Assistant Editor

Preston's Summary

Genevieve Yam is an Assistant Editor at Epicurious. She specializes in food and beverages, exploring themes related to hospitality, restaurants, and agriculture. Genevieve's work has been featured in prominent publications including Yahoo News, Serious Eats, Bon Appetit, and AOL, Inc.

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Geo Focus

Coverage Attributes:

Beta
Promotional Deal: 24 %
Seasonal: 21 %
How To Guide: 19 %
Gift Guides: 13 %
Review: 12 %

Themes Covered:

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Most Recent Topics:

  • Beverage Production
  • Drinks & Spirits
  • Packaged Beverages
  • Chain Restaurants & Franchises
  • Quick Service Restaurant (QSR)
  • Restaurant Innovation

Pitching Insights

Genevieve Yam's areas of interest include baking, cooking, kitchen accessories, and French cuisine. She also covers seasonal topics extensively along with promotional deals and gift guides related to house & home and lifestyle.

Given this focus, reaching out with pitches for new kitchen gadgets or tools paired with creative recipe ideas could be effective. Moreover, providing insights into the latest trends in baking and cooking aligns well with her coverage attributes.

Additionally, given Genevieve’s extensive coverage of seasonal content including holiday-specific recipes and gift guides, offering unique takes on traditional dishes during these seasons can increase the chances of successful outreach.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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