Launching a taco joint or Mexican restaurant these days takes more than fiery salsas, fresh tortillas, and innovative recipes. You need bravado.
José R. Ralat is a taco editor at Texas Monthly. He specializes in writing about tacos and Mexican food, while also exploring themes related to food culture and society. Ralat's work has been featured in BubbleLife Media, Cowboys & Indians Magazine, and Serious Eats, and he has received recognition for his Tex-Mexplainer column with multiple James Beard awards.














