Joseph Arthur

Several enhanced shopping tools for users have been announced alongside the gift guides including quick save, wishlists and an experimental ‘festive finds' feature.

From the ongoing battle between SVOD and AVOD to 10 predictions for next year, here's our essential reading from this week.

Many marketers recognise third-party cookies are a “fading technology”, but an inability to meet consumers' expectations is holding their first-party progress back.

Retail media has been around for over a decade, but the past 12-18 months has seen a groundswell in the discourse surrounding the channel, particularly in the UK and Europe, but why?

Email is the preferred method of communication for the majority of global consumers, but there are some crucial steps brands need to take to avoid putting them off.

Research from Dentsu asserts that while media has become a strategic lever for marketers to pull, success on this front requires them to seize several opportunities.

AudienceXpress, a Comcast company, has become Tubi's sole external sales partner in the UK, tasked with powering up the platform's ad revenue.

To help simplify the shopping experience for both consumers and merchants, Perplexity has created a multi-faceted AI commerce experience.

Several popular social media platforms are facing hefty fines in Australia for allegedly neglecting their responsibility for young people online.

From the problems CMOs will need to solve in 2025 to X's latest ad revenue figures, here's our essential reading from this week.