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Kendra Barnett
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Kendra Barnett

Senior Tech Reporter

AS SEEN ON
Adweek

Preston's Summary

Kendra Barnett is a Senior Tech Reporter at Adweek. She specializes in covering the intersection of technology, media, and advertising, with a focus on platforms, adtech, and programmatic advertising. Kendra’s work has been featured in Global Advertising News, NewsBreak, Yahoo Finance, and more, showcasing her expertise in the marketing and advertising landscape.

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Geo Focus

Coverage Attributes:

Beta
Informative: 56 %
Events: 12 %
Interviews Q&as: 12 %
Data Driven: 9 %
Opinion: 5 %

Themes Covered:

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Most Recent Topics:

  • Advertisements (Ads)
  • Advertising Technology (AdTech)
  • Programmatic Advertising
  • Business Conferences
  • Networking Events
  • Marketing Technology (MarTech)
  • Startups

Pitching Insights

Kendra's coverage spans a wide range of topics within content & publishing, privacy & cybersecurity, and sports. She heavily relies on press releases and data citations for her articles. For those looking to pitch ideas to Kendra, it would be beneficial to provide newsworthy information or data that aligns with her themes and topics.

She covers various industries such as beauty, advertising, entertainment, retail/e-commerce trends along with specific brands like Beyond Meat and AB InBev. Privacy-focused news related to companies like Apple & Google or Meta (formerly Facebook) might also interest her.

Considering the variety in Kendra's coverage attributes and the broad spectrum of covered topics/themes, she seems open to receiving pitches from different sources including businesses/organizations making announcements or releasing relevant data points.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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