Seb Joseph is the Executive Editor of News at [Employer]. He specializes in marketing and advertising, with a keen focus on artificial intelligence, machine learning, and the intersection of business and economics. His insights and expertise have been featured in Editor & Publisher (E&P) Magazine, Modern Retail, and Digiday.
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Seb Joseph's coverage primarily focuses on the advertising industry, with a special emphasis on ad tech, brand safety, and programmatic advertising. His articles often cite data and include expert commentary.
If you are considering reaching out to Seb Joseph for his coverage topics, providing access to relevant data or offering insightful expert commentary in the field of ad tech, brand safety, programmatic advertising or media agencies could help increase your chances of getting featured in his articles.
Given that Seb has no specific geographic focus mentioned and covers international stories within the advertising industry space globally would be beneficial.
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European ad spend keeps compounding at rates well above GDP growth, but the composition is shifting hard, per IAB Europe.
or all the talk of change, the accounts going into review in 2027 may offer the industry its clearest shot yet at resolving remuneration.
By: Michael Bürgi, Sam Bradley
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET. More from the series →
For that to happen, SharkNinja needed the right programming — the social-first comedy formats already dominating feeds to be precise.
By: Sam Bradley
Every choice has a price and the bill always comes due. Marketers are only just starting to work out what theirs actually costs for AI.
By: Krystal Scanlon
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More from the series →
AI doesn’t have a price. Principal media is absorbing it anyway.
Omnicom CEO John Wren just said the quiet part out loud: nobody's actually priced AI yet.
By: Seb Joseph
It's the same model holdcos have run for years across media and data. Compute is just the latest thing running through that same machine.
Sony Interactive Entertainment is assembling a global sales team to monetize Playstation through ads.
