Kerry Pipes is the Executive Editor for Franchise Update Media, a leading publication in the franchise industry. With a focus on providing valuable insights and analysis, Kerry covers a wide range of topics including franchise development, economic trends, and success stories within the franchising world.
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Kerry's article titles indicate a focus on the business and franchising industry, with an emphasis on economic challenges, opportunities for franchisees, and strategies for navigating uncertainties. Her coverage attributes suggest that she is likely to be interested in news related to private sector announcements and press releases.
To effectively reach out to Kerry Pipes, consider offering insights or data-backed analysis on emerging trends within the franchising industry, consumer sentiment impacting businesses, innovative sales & marketing strategies amidst economic challenges, or exclusive interviews with key figures from top franchise brands. Additionally, providing well-researched data points aligned with her themes covered could enhance the relevance of your pitch.
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By: Kerry Pipes
Richard "Richie" Huffman opened the first Celebree School preschool location in 1994 when he was 26 years old. He may not have realized it at the time, but he was launching a company that would eventually turn to the franchising growth model in 2019 and now has more than 120 locations open or in development. Celebree School operates in six states and has more than 1,300 employees system wide with an enrollment of more than 4,500 children.
By: Kerry Pipes
Laurie Curtis believes authenticity and a genuine connection to guests are at the core of a successful marketing strategy. She’s brought that mindset with her during her first year as CMO with Walk-On’s Sports Bistreaux.
The International Franchise Association (IFA) is partnering with Fortem International, a leading global event organizer, to launch the largest franchise exhibition ever held. The newly created IFA World Franchise Show will take place at the Miami Beach Convention Center on May 9-10, 2025.
Alabama-based entrepreneur Jignesh Patel has struck up a deal to bring Curry Up Now restaurants to Alabama. Patel is a Raceway franchisee who was attracted to Curry Up Now’s Indian fast-casual cuisine and concept. He’ll start with three locations in the Birmingham area and has plans to expand further into Jefferson and Shelby Counties.
By: Kerry Pipes
Alex Kukich, Bob Flynn, and Stella Vavas Sabracos met at a Dill Dinkers Discovery Day and quickly recognized that together they could bring the indoor pickleball concept to markets in Maryland and Delaware. Their new development deal with the brand calls for at least 30 locations with a specific focus on the Delaware and Maryland beach towns.
Franchise Update shines light on artificial intelligence, franchisee recruiting, and collaborative marketing
Name: Andy Bell Title: CEO and Founder Company: Ace Handyman Services & Ace Hardware Painting Units: 392 Age: 58 Years in franchising: 24 Years in current position: 26
Name: Heather Leed Neary Title: President & CEO Company: Taco John's International Units: Approximately 360 Age: 49 Years in franchising: 20 Years in current position: 3 months
By: Kerry Pipes
Artificial intelligence (AI) took center stage at this year’s Franchise Customer Experience Conference (FCXC) in Atlanta. In sessions and during hallway conversations, attendees discussed the rapid development of AI and its potential applications in consumer marketing, including franchisee benchmarking, training, recruitment, and more.
By: Kerry Pipes
CMO aims to deeply understand customer segments to build awareness and drive traffic
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