Robert Klara is a senior editor for Adweek, specializing in the evolution and impact of brands within the marketing and advertising sectors. His work often intersects with themes of social issues and business leadership, while also exploring topics related to food and beverages. Robert has been featured in the Ark Of The Covenant Church and Adweek.
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Robert Klara's articles primarily cover sales & marketing, culture & society, and entertainment themes with a focus on brands, marketing, advertising, inclusive marketing, and history. His coverage attributes include event coverage as well as opinion editorials.
When reaching out to Robert Klara or pitching him ideas for articles or expert commentary opportunities, consider aligning with his areas of interest such as the evolving strategies in brand promotion and inclusive marketing campaigns. Additionally, given his interest in history-related topics related to brands and their impact on culture & society could also be appealing to him.
Keep in mind that he does not have a specific geographic focus but covers topics from a broad perspective. Therefore, it would be beneficial to provide insights into global trends or historical perspectives within the realms of branding and marketing when approaching him with pitches or content ideas.
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The inspiration for “Keep Walking,” the Striding Man mascot received a much-needed makeover at the start of the campaign.
ADWEEK House is headed to Las Vegas on January 8! Our house is your house to unwind, recharge and network during the industry's largest consumer tech moment. RSVP
Your favorite social media marketing event is headed to NYC this May 12–14! Register for Social Media Week before December 16 to lock in early-bird rates and save 50% on your pass
Professional advice from the pros is a call or click away.
By: Robert Klara
The cavernous Studio A is big enough to stage several product photo shoots on the same day.
Your favorite social media marketing event is headed to NYC this May 12–14! Register for Social Media Week before December 16 to lock in early-bird rates and save 50% on your pass
The man in red is just one part of a 13,000-square-foot wonderland inside Macy's flagship store in Herald Square.
By: Robert Klara
A living room staged at Studio Orange, taken from a recent shoot.
In the long list of cherished holiday traditions, few are as enduring as parents taking their kids to see Santa at the local mall or retail store.
This year was a scary time to be a brand.
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