Steve McCaskill

Media and Technology Editor

Preston's Summary

Steve McCaskill is the Media and Technology Editor for SportsPro, where he covers the business of sports media, broadcasting, and the integration of emerging technologies like Web3, NFTs, and data analytics in the sports industry. His reporting focuses on the evolving landscape of sports media rights, distribution platforms, and the commercial opportunities presented by the digital transformation of the sports sector.

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Geo Focus

Coverage Attributes:

Beta
Press Release: 45 %
Event Coverage: 12 %
Private Sector Announcements: 11 %
Cites Data: 9 %
Government Announcement: 8 %

Themes Covered:

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Most Recent Topics:

  • Broadcast Media
  • AI Platforms
  • Journalism

Pitching Insights

Steve McCaskill's focus on sports, particularly in the context of broadcasting, technology, and media industries makes him likely to be interested in news related to innovations and developments in these areas. Given his high coverage of press releases and private sector announcements, it is evident that he regularly covers company-related news.

If you have insights into new technologies or business strategies within the sports broadcasting or streaming platforms industry, especially those involving major players such as Manchester United and Paris 2024 Olympics mentioned in his articles, your pitch may align well with Steve's coverage area. Additionally, if you can provide exclusive information about partnerships or technological advancements within these sectors, it could capture his attention.

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