Kroger's "seamless shopping experience" - why digital and tech spend remains in the corporate basket
By: Stuart Lauchlan
Kroger CEO Rodney McMullen credits over a decade of digital innovation and implementation for ongoing success.
Stuart Lauchlan is a journalist at diginomica. He focuses on themes such as retail, e-commerce, artificial intelligence, and the intersection of technology and business, often exploring the implications of these topics on workforce dynamics and economic trends. Stuart is featured in diginomica, where he shares insights on AI, business leaders, and market developments.
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Stuart Lauchlan's coverage indicates a focus on the intersection of technology, business, and consumer experiences. He frequently cites data and press releases, suggesting he values evidence-based insights and official announcements.
Given his emphasis on sales & marketing and product promotions within topics such as artificial intelligence, mergers and acquisitions, data management, retail, and customer experience; Stuart would likely appreciate pitches that offer in-depth analysis or expert commentary related to these themes.
When reaching out to Stuart Lauchlan for potential coverage or collaboration opportunities, consider providing access to relevant data points or official statements from involved parties. This can help support your pitch with the type of information he has shown an interest in covering.
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