Tom West is a staff writer at TrueAchievement, specializing in gaming and sports journalism. With a passion for both games and metal music, Tom brings a unique perspective to his writing. His work has been featured in various publications, including TrueAchievements, SB Nation, and BVM Sports.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
United Kingdom (National)
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Tom West’s coverage primarily revolves around sports, particularly basketball and NBA-related news. He also covers advertising and marketing topics, often focusing on specific campaigns or strategies.
Given his focus on product promotions, content & publishing, sales & marketing in the context of sports (basketball/NBA) and general advertising themes, he is likely to be receptive to pitches related to these areas. For example: innovative marketing strategies within the sporting industry, successful promotional campaigns related to sports events or products tied with basketball/NBA.
Considering Tom's national focus in the United States, relevant stories should have a connection to this region for better alignment with his coverage scope.
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Plant-based drinks brand Plenish is taking its commitment to ingredient transparency to the next level with a new campaign that touts its all-natural credentials.
Plant-based meat brand THIS has appointed St Luke's London as its new creative agency of record following a competitive pitch process managed by marketing director Debbie Epstein.
By: Tom West
It shouldn’t be long before we see the Sixers’ new star make his regular season debut.
Filipino beer brand San Miguel is bringing a taste of Spanish sunshine to London's drizzly streets by taking over Europe's largest mural for a new out-of-home activation.
UK adspend rose by close to £20 billion (£19.6) during the first half of 2024, according to the latest Advertising Association (AA)/WARC Expenditure Report, exceeding expectations.
By: Tom West
Tech retailer Currys has taken home the top prize at Channel 4's Diversity in Advertising Awards, securing £1 million-worth of advertising space across the broadcaster's portfolio.
Ikea is fighting back against thirst traps, hustle bros and dancing influencers as it looks to help people wrest themselves away from their phones.
Sainsbury's has enlisted the whimsical services of the BFG for its blockbuster 2024 Christmas ad, which sees the beloved character travel the length and breadth of the UK to curate the perfect festive meal.
To spend, or not to spend? That will be question once again at the forefront of marketers' minds this week, following on from Rachel Reeve's first Labour budget in 14 years.
Garden centre chain Dobbies is looking to draw people in this Christmas by creating a sense of magic within its stores throughout the festive season.
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