Supermarket own-label wines have been around for more than half a century. Sainsbury's is thought to be the British pioneer, launching a range in the 1960s.
Victoria Moore is an Assistant Media Planner at TheGamer. She specializes in gaming and culinary topics, with a particular focus on the Legend of Zelda and Nintendo. Victoria's work has been featured in notable publications including TheGamer.com, AOL UK, EIN Presswire, and The Drinks Business.