The new retail media network technology focuses on in-store ads. It'll allow Lowe's to use audio ads in its all its owned and operated store locations.
Abbas Haleem is an Associate Editor for Digital Commerce 360, specializing in covering the latest trends and developments in the world of digital commerce. With a focus on topics such as e-commerce, online sales, fulfillment, and payment solutions, Abbas provides insightful analysis and reporting to help readers stay informed about the ever-evolving landscape of digital retail.