Benton Smith

Digital media editor/journalist

AS SEEN ON

dairyprocessing.com, Supermarket Perimeter, Food Business News

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Geo Focus

Coverage Attributes:

Beta

Press Release: 40 %

Private Sector Announcements: 28 %

Promotional Deal: 10 %

Cites Data: 5 %

Industry Specific: 5 %

Themes Covered:

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Most Recent Topics:

Food Manufacturing
Food Safety
Beverage Production
Sustainable Agriculture
CPG Distribution & Commercialization

Pitching Insights

Benton Smith's coverage primarily focuses on the food and beverage industry, with a heavy emphasis on dairy-related topics such as industry updates, new product launches, and promotional deals. He also covers business and industry themes.

Based on Benton's articles, he appears to have a preference for press releases from companies in the food and beverage sector. Therefore, if you represent a company launching a new product or making an announcement related to the dairy or food industry, reaching out with concise and factual information could be effective. Additionally, providing exclusive insights into trends or innovations within these industries may capture his attention.

Given Benton's focus on dairy products specifically (cheese products included), any pitches should be tailored toward this niche within the broader food and beverage sector.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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Articles

Ellsworth Creamery implements rebrand

By: Benton Smith

ELLSWORTH, WIS. — Cheese curds and specialty cheese maker Ellsworth Creamery revealed a new logo for the farmer-owned cooperative as part of what it described as a comprehensive rebranding initiative.

Array of Unilever ice cream creations coming

By: Benton Smith

ENGLEWOOD CLIFFS, NJ — Unilever North America set in motion its plan of action for new ice cream products and flavors in 2025, revealing the latest

DFA milk brand sets sail with Moana tie-in

By: Benton Smith

MINNEAPOLIS — Dairy Farmers of America ( DFA ) brand TruMoo unveiled a special edition collaboration for its flavored milk line, introducing its Disney Moana Strawberry Banana Lowfat Milk.

3-A SSI appoints new executive director

By: Benton Smith

McLEAN, VA. — Food safety and hygienic equipment nonprofit 3-A Sanitary Standards, Inc. ( 3-A SSI ) introduced its new executive director, Meri Beth Wojtaszek.