On thanksgiving millions of moviegoers flocked to the theater to watch 3 blockbuster films. Millions of others stayed home to watch the Macy's parade and/or NFL games.
Brad Adgate is a Media Insights Consultant at Forbes. He specializes in publishing and media, broadcasting, sports, and marketing and advertising, often exploring the intersections of these themes through data and analytics. His insights have been featured in Forbes, NewsBreak, and Global Advertising News.