Brad Adgate

With Paramount Global and Nielsen failing to renew there ratings agreement. CBS will not have ... [+] access to any Nielsen audience data for the Vice Presidential debate it had hosted on October 1.

In a bankruptcy court hearing Diamond Sports said they would only televise Atlanta Braves games in ... [+] 2025.

With many electric vehicles not equipped with AM radio, Congress is expected to vote and pass The AM ... [+] Radio For Every Vehicle Act this

After years of losing revenue, streaming video platfroms are beginning to be profitable. These units ... [+] have embarked on several strategies designed to grow revenue. (Photo by Chesnot/Getty Images)

AdImpact says the 2024 election cycle will be the most costly to date with a projected $10.2 billion in ad spend. Over 80% of ad dollars are going to seven swing states.

After a lawsuit from X in August, GARM, a voluntary, non-profit alliance that monitored brand safety ... [+] on digital platforms was shut down.

The 2024 World Series is between the Los Angeles Dodgers and New York Yankees, the most storied Fall ... [+] Classic rivalry, The teams play in the

One result from using advanced audience available from larger data sets, are mothers 18-44 with ... [+] children under the age of 2, are nearly

NEW YORK, NEW YORK - OCTOBER 30: Walker Buehler #21 and Will Smith #16 of the Los Angeles Dodgers ... [+] celebrate as the the Dodgers defeat the

In a first, in 2024 rhe six largest media companies will account for over one half of total content spending. Yhis year the six will invest $126 billion, +9% from 2023