The game also allows participants to donate one of 50,000 SIM cards to those in need as part of Vodafone’s 'everyone.connected' campaign.
Brandy Shaul is a journalist who writes for Adweek, covering a wide range of topics related to advertising, marketing, and technology. With a focus on augmented reality (AR) and its applications in various industries, Brandy explores how brands and businesses are utilizing AR to engage with consumers and create immersive experiences.