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Erika Wheless
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Erika Wheless

Technology Reporter

AS SEEN ON
Ad Age, Crain's Chicago Business, Crain's Detroit Business

Preston's Summary

Erika Wheless is a technology reporter who has written for publications such as Ad Age and Harro Community. With a focus on the latest trends and campaigns in the marketing and advertising industry, Erika's articles provide insights into the strategies and innovations employed by brands to engage their target audiences. Her work has also been featured in Crain's Chicago Business and Crain's Detroit Business.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Press Release: 25 %
Cites Data: 23 %
Private Sector Announcements: 16 %
Promotional Deal: 12 %
Expert Commentary: 5 %

Themes Covered:

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Most Recent Topics:

  • Advertising Campaigns (Ad Campaigns)
  • CPG Design
  • Marketing Technology (MarTech)
  • Beverage Production
  • Labor Laws

Pitching Insights

Erika's coverage is centered around food and beverage, marketing campaigns, branding, fast food, and Gen Z. Her articles primarily focus on the private sector announcements and promotional deals within these industries. Given her emphasis on data citation and promotional deals, she may be interested in pitches that offer exclusive data insights or newsworthy promotions related to the food and beverage industry.

Additionally, Erika frequently covers trends in content & publishing as well as sales & marketing. Pitches tied to emerging trends in these areas could also resonate with her interests.

As Erika does not have a specific geographic focus mentioned but rather focuses on industries and themes more broadly without regional constraints; therefore international stories within the realm of food and beverage industry could also capture her attention.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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