After making its presence known in Europe, the brand is going cross-country to get more people in the US drinking the orange beverage.
Katie Hicks is a Reporter at Morning Brew. She covers a diverse range of topics, focusing on marketing and culture, with particular interests in the beauty industry, consumer packaged goods, and the intersection of media and pop culture. Katie's work has been featured in prominent publications including Editor & Publisher (E&P) Magazine, Fortune, and Yahoo Finance.
















