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Lauren Johnson
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Lauren Johnson

Deputy Editor Of Retail Media And Commerce

AS SEEN ON
Campaign Canada, Adweek, NBC Bay Area, Campaign US, ABC11 EyewitnessNews

Preston's Summary

Lauren Johnson is the Deputy Editor of Retail Media and Commerce at Adweek. She specializes in marketing and advertising, with a focus on retail and influencer marketing, and has a strong background in covering technology and competitive sports. Lauren has been featured in numerous publications, including the New Haven Register, San Francisco Chronicle, and Yahoo Finance.

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Geo Focus

Canada (National)

Coverage Attributes:

Beta
Informative: 44 %
Promotional: 28 %
Data Driven: 10 %
Interviews Q&as: 6 %
Opinion: 3 %

Themes Covered:

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Most Recent Topics:

  • Advertisements (Ads)
  • Advertising Campaigns (Ad Campaigns)
  • Advertising Technology (AdTech)
  • Cultural Movements
  • Internet Culture
  • Pop Culture
  • Team Sports

Pitching Insights

Lauren Johnson's coverage primarily focuses on advertising, technology, and business trends. She often includes press releases and cites data in her articles. Given this focus, she may be interested in pitches related to innovative advertising strategies, new technologies impacting the advertising industry, or insights into emerging business trends.

When reaching out to Lauren with a pitch, consider providing unique data or access to experts who can offer insights into technological innovations within the advertising industry or emerging business trends that align with her coverage areas. Additionally, highlighting how a particular topic relates to human resources & employment could also resonate with her audience.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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Articles

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