Kelly Beaton is a Digital Content Strategist for The Food Institute, specializing in providing up-to-date news and trends in the food industry. With a focus on retail, labor challenges, and emerging technologies, Kelly's articles offer valuable insights for professionals in the food and beverage sector.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
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Kelly's coverage heavily relies on data, and her focus is primarily on the food industry, retail trends, and restaurant challenges. She seems to be interested in insights backed by statistics or research findings related to the impact of various factors such as economic uncertainty, inflation, and changing consumer behavior.
Given Kelly’s reliance on data-driven content, offering her access to exclusive reports or studies that shed light on emerging trends in the food & beverage sector could be a strong pitch. Additionally, experts who can provide analysis based on reliable data are likely to capture her attention.
As she covers broad topics within the food industry with no specified geographic focus, pitches should offer comprehensive insights applicable across different regions rather than being region-specific.
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The latest FI Fast Break podcast examines what’s next for Walgreens after it announced plans for 1,200 store closures in 2025.
By: Kelly Beaton
Experts at one recent industry event emphasized the need for juice brands to seize trends like sugar reduction to appeal to consumers.
By: Kelly Beaton
Annie Ryu believes in the jackfruit. As her brands receive significant investment, she focuses on scaling production and lowering costs.
In this week’s food industry news in 2 minutes, we examine the growing movement of consumers reducing their sugar intake.
In this week’s food industry news in 2 minutes, we examine how the presidential election may impact imports, controversial new dietary guidelines, and more.
In this week’s food industry news in 2 minutes, we examine the growing popularity of allergen-free candy.
You’ve heard that nostalgic items are trending like never before, and you’ve likely noticed that fusion flavors are everywhere in foodservice right now as well. But are you familiar with emerging movements like “accessible experimentation”?
By: Kelly Beaton
In a potentially optimistic deal for the M&A sector, private equity firm Blackstone announced its $8 billion acquisition of Jersey Mike's.
By: Kelly Beaton
A recent study found that women following the plant-based "Nutritarian diet" experienced slower biological aging and lower inflammation levels.
In this week’s food industry news in 2 minutes, we examine what retailers can expect during the Black Friday rush this year.
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