Kendra Barnett

Voters’ economic discontent, paired with Harris’ failure to distinguish herself meaningfully from either her predecessor or her opponent, ultimately sunk the Democrats’ dreams of securing the White House.

In a landmark decision in August, a federal judge ruled that Google operates an illegal monopoly via its search business. The Justice Department is proposing a forced sale of Chrome to remedy the issue. But experts believe a different outcome is more likely.

The ChatGPT parent is reportedly weighing the possibility of introducing ads into its suite of AI products. Would such a change buoy the business as it transforms into a for-profit organization?

Two US government agencies today have taken action to limit the nonconsensual collection, use and sharing of consumers’ personal information. The developments could make accurate audience segmentation and ad targeting more difficult – but align with broader privacy trends globally.

As part of The Drum’s B2B Focus, the Dow Jones executive shares insights from her own experience of collaborating with finance and revenue teams to not just secure budget, but to drive broader business goals together.

The software company believes its recently launched Agentforce will not only find diverse applications in marketing, sales and commerce – but will also help it win business from Microsoft.

TikTok is fighting for its survival in the US, with a nationwide ban looming on January 19. While the company pursues legal measures to block the enforcement, competitors like Instagram Reels and YouTube Shorts are poised to capitalize on its potential exit, leaving brands and creators scrambling to adapt.

Some say Sora will supercharge marketing and commercial creativity. Others are less convinced.

The president-elect reportedly met with the company’s CEO Shou Zi Chew on Monday, just hours after the company made a formal plea to the Supreme Court to block an impending ban.

Instagram head Adam Mosseri on Thursday teased new genAI video features. Could it represent the beginning of more advanced platform-integrated AI capabilities for creators and brands?