Lara O'Reilly

Senior Correspondent

AS SEEN ON

Preston's Summary

Lara O'Reilly is a Senior Correspondent for Business Insider, specializing in the tech industry and digital advertising. With a focus on companies that sell ads and digital advertising trends, Lara provides insightful coverage on the latest developments in the advertising and media landscape. Her work has also been featured in Insider.

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Coverage Attributes:

Beta
Press Release: 34 %
Cites Data: 17 %
Government Announcement: 13 %
Private Sector Announcements: 10 %
Breaking News: 4 %

Themes Covered:

Most Recent Topics:

  • Marketing
  • Advertising
  • AI in Advertising
  • Adtech Companies
  • Data Privacy in Advertising

Pitching Insights

Lara O'Reilly focuses on national coverage, particularly in the United States, and her articles primarily revolve around adtech, advertising, marketing, media, and AI. Her interest in press releases and government announcements suggests she values official statements from relevant organizations or authorities.

To effectively reach Lara with pitches, consider offering unique data-driven insights into the topics she covers or access to exclusive information that aligns with her focus on content & publishing as well as sales & marketing. Moreover, providing commentary from industry leaders or experts within these fields is likely to resonate with her coverage preferences.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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