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Daniel Konstantinovic
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Daniel Konstantinovic

Senior Editor

AS SEEN ON
eMarketer

Preston's Summary

Daniel Konstantinovic is a Senior Editor at eMarketer, where he oversees coverage of the digital advertising industry through the Marketing & Advertising Briefing. With a background in analyzing and writing about M&A and ad industry regulation, he focuses on themes such as marketing, advertising technology, and legal affairs. Daniel's insights have been featured in eMarketer, highlighting his expertise in the intersection of media, marketing, and technology.

Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston

Geo Focus

Coverage Attributes:

Beta
Informative: 47 %
Data Driven: 34 %
Interviews Q&as: 10 %
Opinion: 2 %
Promotional: 2 %

Themes Covered:

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Most Recent Topics:

  • Advertisements (Ads)
  • Advertising Campaigns (Ad Campaigns)
  • Advertising Technology (AdTech)
  • AI Platforms
  • Generative AI
  • Marketing Technology (MarTech)
  • Lawsuits

Pitching Insights

Daniel seems to focus on digital advertising, streaming platforms, and social media. His articles often cite data, suggesting a preference for fact-based insights. He may be interested in pitches that provide comprehensive data-driven analysis of industry trends or developments.

Given the emphasis on content & publishing and gaming themes, Daniel could also respond well to pitches related to how these sectors intersect with digital advertising and streaming platforms.

There is no specific geographic focus indicated for Daniel's coverage.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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Articles

eMarketer

Lean-Back Viewing Fading? What a Netflix Bundle Looks Like? — The 3 Big Questions for Netflix | Behind the Numbers

By: Marcus Johnson, Ross Benes, Daniel Konstantinovic

On today's podcast episode, we discuss the three biggest questions surrounding Netflix right now: Will the shift from a few long weekly viewing sessions to multiple short daily ones undermine Netflix's ability to attract audiences for regularly scheduled programming? Should Netflix consider a free tier? Has Netflix been left out in the cold when it comes to bundled services? And more.

eMarketer

An Advertising Disconnect? AI Covers and Remixes? — The 3 Big Questions for Spotify | Behind the Numbers

By: Daniel Konstantinovic, Marcus Johnson

On today's podcast episode, we discuss the three biggest questions surrounding Spotify right now: Why is there a disconnect between Spotify's ad-supported revenue and its ad-supported users? Will podcast advertising provide another wave of growth? Can Spotify generate meaningful supplementary revenue from its new “Reserved” ticketing service in partnership with Live Nation? And more.

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