Krystal Scanlon

To make in-game ads stick, EA has built its own stack rather than rent one. Now it wants to shape the standards before anyone else does.

Bose has a new entertainment division. Its cmo hasn’t used a creative agency in five years. The two things are related.

Mel Robbins is one of the world's most listened-to podcasters, and the woman behind the “Let Them” theory — the simple idea about relinquishing

Less than three weeks after officially launching in the U.K. , OpenAI is looking to expand its ad pilot across Europe, accelerating the international rollout of its ad business.

Nearly every big platform at Cannes Lions said AI makes creativity faster. Some of them quietly acknowledged that might be the problem.

Reddit execs are “intensely debating” whether feeding ChatGPT is eating its own ad business.

Stanley 1913, the lifestyle brand, openly embraces AI behind the scenes, but is drawing a line amid the AI hype when it comes to what consumers see.

This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More from the series →

OpenAI may want to own parts of the ad tech stack , but vendors won't be the collateral damage of it. Two job postings on OpenAI's career's page spell out how.

OpenAI just hit the coupon phase of building an ads business. It's the stage every platform before it has run through, whereby they hand advertisers