Mark Craft is a Software Engineer SMTS at United Biscuits Finance Limited. He specializes in developing software solutions for the company's finance department. Mark's work focuses on optimizing financial processes, improving data management, and enhancing overall efficiency in financial operations.
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United Kingdom (National)
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Mark's coverage heavily focuses on product promotions, private sector announcements, and press releases related to consumer goods, food and beverages, packaging, supermarkets, and product launches. He is likely interested in news about new product launches/innovations or promotional deals within the food industry.
Given his focus on these topics and themes covered in his articles, PR professionals can reach out with pitches regarding new products hitting the market shelves or any significant changes happening within the consumer goods industry. Furthermore, Mark's interest in private sector announcements indicates a potential receptiveness to exclusive details about business strategies of companies operating in this space.
As there is no specific geographic focus mentioned for Mark Craft's work, it suggests that he might cover international as well as local developments equally if they are relevant to the industry sectors he covers.
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Latest data from Kantar shows take-home grocery sales in Ireland increased in value by 5% over the four weeks leading up to 1 December, reaching €1.24bn.
Sports nutrition brand Warrior is expanding its portfolio to include the new Creatine Protein Bars.
Kellogg’s has revealed a new visual identity for its cereal portfolio as part of a campaign to revive volumes, which have been impacted by changing breakfast trends and higher prices in recent years.
By: Mark Craft
Wall’s Pastry Announces Charity Partnership To Help Tackle Food Poverty
Plant-based food company THIS will kick off Veganuary with the launch of two plant-based chicken-alternative products – THIS Isn’t Chicken Kyiv (chilled) and THIS Isn’t Chicken Wings (frozen).
By: Mark Craft
Primula Moves Into Snack Market With New Cheese Dippers Range
Sports nutrition brand Myprotein is set to launch a new range of high-protein lunch pots at the start of 2025.
Women’s health & wellness platform Unfabled has launched its new supplement line in 50 Boots stores.
Rockstar Rolling Out Multibuy Offering
Pringles is introducing a new addition to its portfolio – Blazin’ Fried Chicken flavour.
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