Melissa Daniels

People are increasingly using buy now, pay later services like Affirm, Klarna and Afterpay to finance purchases like auto repairs and botox treatments.

Reddit is emerging as a surprising top performer in some digital advertising strategies as brands increasingly tap its ad products.

California and New York are banning sales of apparel with "forever chemicals," or PFAS in 2025. It's part of a growing trend, and more brands are rethinking their supply chains to adapt.

In 2024, parents balanced quality and value as their budgets were increasingly under pressure from inflation, and baby brands responded accordingly.

Blogilates founder Cassey Ho shares what it took to create her new Target apparel line that went viral upon its launch on Dec. 28.

As BuyBuy Baby and Babies R Us have vanished from shopping plazas, smaller boutiques and brands are looking to cater to parents.

Baby brand Lalo is dropping prices of around 90% of its products as it looks to grow its audience and branch out from its DTC roots.

A new California executive order requires state agencies to increase research around the health effects of ultra-processed foods.

Pressed Juicery is pushing for a mass retail expansion this year, starting with an exclusive half-day cleanse package sold at Target.

Because of the worsening homelessness crisis, the Independent this year will be focusing more of our reporting on the issues related to affordable housing in our region—and solutions to the problem.