New research claims a quarter of American shoppers are persuaded to purchase products after seeing them advertised on retailers' websites.
Nicola Agius is a Paid Media Editor at Search Engine Land, specializing in PPC marketing and data privacy policies. With a background in journalism and as a co-author of the book "Mastering In-House SEO 2nd Edition," Nicola brings a wealth of knowledge and expertise to her writing. She has been featured in The Sun and writes for publications such as MarTech, Search Engine Land, and Mother&Baby.